Transforming routine reporting for trade associations and Fortune 100 companies into visually compelling content
The eBay Policy Lab, the e-commerce company's internal think tank, needed a series of policy reports on how technology is empowering small, internet-enabled business around the world. REQ translated Policy Lab’s findings into information-rich and attractive reports meant to appeal to policymakers and trade community leaders.
The Fertilizer Institute, the trade association for the fertilizer industry, wanted a dynamic report highlighting the state of the industry. REQ created a unique visual style featuring graphics and photography to bring the trends in the fertilizer industry to life for member companies and policymakers.
SourceAmerica wanted an interactive way to recap their annual performance for their board and partner nonprofits. Their work with a network of 600 nonprofits helps people with disabilities find meaningful employment opportunities. For their year in review report, REQ created a visual style that kept the focus on people and the human stories behind their work.
The Estée Lauder Companies needed a compelling annual report for investors and wanted it to feature highlights from the CEO and Chairman. REQ used striking photographs from their collection of prestige luxury brands, bold headlines, infographics, and product images to show the full success of the brand that year, as envisioned by its executive leadership.