Solarwinds

Demonstrating industry expertise in IT management and monitoring solutions
REQ Solarwinds Case Study

Facts & Results

Monthly placements in key industry publications (GCN, DLT, GovLoop, GTI, and SIGNAL)
Averaging more than 75 stories in public sector IT publications, annually
Widespread coverage around SolarWinds’ annual government cybersecurity survey

Our Role

B2G media relations
Content development
Survey support

Goal

Target a new market and raise awareness of SolarWinds products and services in the public sector industry. 

Our approach

REQ increased awareness of SolarWinds in the public sector by conducting media pitching, facilitating interviews, and contributing articles. Focusing on product news, custom research, and thought leadership, these strategies resulted in astounding success. The REQ PR team has secured multiple monthly columns for SolarWinds and the company has been spotlighted in more than 500 stories focused on public sector IT. Additionally, REQ aids SolarWinds in crafting an annual government cybersecurity survey that routinely results in widespread coverage in target publications. 

REQ Solarwinds Cybersecurity Survey
REQ Solarwinds Signal Magazine
REQ Solarwinds Media Placement