Dart Real Estate

Marketing an island paradise
REQ Dart Real Estate

Facts & Results

In-market buyers site visits significantly increased
Millions of ad impressions to potential international buyers
Search ad CTR dwarfs real estate industry benchmark of 3.71%

Our Role

Search engine optimization (SEO)
Search engine marketing (SEM)
Paid digital advertising
Website development (WordPress)
Creative services
REQ Dart Real Estate Advertising

Goal

Increase sales for residential and commercial leasing properties, help promote local amenities, and establish the area as a desirable community to work and live.

Our approach

REQ helps Dart Real Estate, the premier real estate developer in the Cayman Islands, expand beyond traditional off-line advertising and achieve a level of full funnel budget tracking with greater insight into target audiences.

In 2018, markets showing the largest growth in interest in purchasing real estate on the Cayman Islands included India, France, and South Africa. Average monthly visits significantly increased, digital advertisements delivered millions of impressions to potential buyers around the world, and Google search ad clickthrough rate (CTR) dwarfed the real estate industry benchmark of 3.71%.

REQ Dart Real Estate Responsive Website
REQ Provenance Properties Responsive Website
REQ Seafire Residences Responsive Website