Cultivating grassroots support for Local Radio Freedom Act legislation
Revamp and expand the Free Radio Alliance coalition with grassroots engagement and cultivate relationships with Capitol Hill and industry members through digital communication to prevent a controversial performance tax from passing.
Website design & development (WordPress)
Social media strategy, management & advertising
Email marketing & automation
Ongoing website hosting & maintenance
The Free Radio Alliance developed an SEO-optimized campaign website incorporating sound-waves paired with short video. Since launching in September 2016, the Free Radio Alliance has seen an 880% increase in alliance membership, a 1,100% increase in site traffic, a 26% decrease in bounce rate, and a 794% increase in Facebook page likes. Through highly-targeted campaigns, the Free Radio Alliance has generated over 1,100 legislator connections.