Connor's Pest Control

Differentiating an established brand to stand out in a crowded market
REQ Connor's Pest Control

Facts & Results

86% increase in organic leads
24% increase in total traffic
15% increase in form fills after new website launch
9% increase in leads after new website launch
Acquired by Rentokil Steritech

Our Role

Brand strategy & identity
Website design & development (Drupal)
Mobile application design
Search engine optimization (SEO)
Search engine marketing (SEM)
Social media marketing
REQ Connor's Pest Control Website

Goal

Refresh the brand and digital properties, increase qualified traffic, and generate leads.

Our approach

REQ integrated a comprehensive SEO strategy which led to an 86% increase in organic leads and a 24% increase in total traffic. Connor’s also experienced much less drop-off and booked more down-funnel appointments. 

The new Connor’s website is easy to navigate and has increased conversions – filling out an appointment form – with prominently displayed and eye-popping calls to action. After the new site launch, Connor’s experienced a 15% increase in form fills and a 9% increase in leads.

Connor's Pest Control was acquired by Rentokil Steritech in 2017.

REQ Connor's Pest Control Website Tablet
REQ Connor's Pest Control Mobile Application
REQ Connor's Pest Control Appointment Booking
REQ Connor's Pest Control Truck Design