Breaking into the crowded Washington, DC real estate market.
![REQ Saul Urban](/sites/default/files/styles/hero_wide/public/hero/work/saul-urban-case-study-hero-1440x600%402x_0.jpg?itok=cyIxyhQ3)
Facts & Results
A compelling brand for a crowded industry
Our Role
Brand strategy & identity
Website design & development (WordPress)
Creative services
Content strategy & development
Social media strategy
Visit / In Action
![REQ Saul Urban Website](/sites/default/files/styles/goal/public/goal/saul-urban-case-study-goal-770x540%402x.jpg?itok=OxGTPSiQ)
Goal
Develop a brand to equip an innovative real estate firm to establish itself in Washington, DC.
Our approach
REQ developed a brand for Saul Urban that reflects the team’s experience as well as the forward-looking concepts they are developing. We also developed a clean and easy-to-navigate website for the firm, saulurban.com, which serves as a useful media resource and drives traffic to property-specific websites, such as Ampeer.
![REQ Saul Urban Website Mobile](/sites/default/files/styles/asset/public/asset/saul-urban-case-study-image-1-770%402x.jpg?itok=mEYBzIn6)
![REQ Saul Urban Stationery](/sites/default/files/styles/asset/public/asset/saul-urban-case-study-image-2-770%402x.jpg?itok=BMaUv28n)
![REQ Saul Urban Logo Applications](/sites/default/files/styles/asset/public/asset/saul-urban-case-study-image-3-770%402x.jpg?itok=cmzoVNGg)