Crafting a fast casual identity geared for global expansion
![REQ Caliburger](/sites/default/files/styles/hero_wide/public/hero/work/caliburger-case-study-hero-1440x600%402x_0.jpg?itok=OP8iXlKo)
Facts & Results
Expanded internationally to 40+ locations in 13 countries
Our Role
Brand strategy & identity
Environmental design
In-store technology (Micros)
Mobile application
Visit / In Action
![REQ Caliburger Storefront](/sites/default/files/styles/goal/public/goal/caliburger-case-study-goal-770x540%402x.jpg?itok=lJdxFiR6)
Goal
Create a strategy to propel an established brand into a period of rapid international expansion.