Kenny Rufino

EVP / Creative Director
Kenny Rufino REQ

For more than two decades, Kenny Rufino has led teams of designers and writers to deliver groundbreaking creative solutions for clients. Under his leadership, our Creative team consistently surpasses client expectations, executing visionary ideas to achieve results that meet the highest standards.

A digital native with a strong appreciation for both print and digital, Kenny is an advocate for human-centric creativity that communicates clearly and connects emotionally. He believes creative solutions should go beyond aesthetics and functionality to foster engagement and advance client goals.

Before joining REQ, Kenny led the in-house creative services team at Random House, overseeing campaigns for bestselling authors including Michelle Obama, Martha Stewart, and Deepak Chopra. He also spent more than a decade at Mediabistro.com, helping grow the company from a startup into a leading online community.

Recent insights.