June 22, 2022 | News | by REQ Public Relations Team | Public Relations
REQ's Casey Dell'Isola Named Emerging Leader by WWPR
Each year, Washington Women in Public Relations (WWPR) names its honorees of the WWPR Emerging Leaders Awards (ELAs), and this year, REQ’s own Casey Dell’Isola was selected as the winner in the Mid-Sized Agency category. As WWPR is the only professional organization for female communicators in the greater capital area and given the amazing slate of finalists, this honor is particularly meaningful. Judges select finalists and winners from among a diverse group of practitioners ages 25-35 who excel in the art of public relations and related fields, and who also give back to the community by mentoring and further developing the talents of others in the field.
Casey exemplifies these attributes in everything she does, and her work for clients and mentorship of her teammates is second to none. Over the last five years, Casey has honed her skills on some of the agency’s most challenging and most important clients. She has immersed herself in complex technology and business models to provide her clients with strategic counsel and hard-won coverage. Several client team members have mistakenly assumed Casey worked for their company, since she often knew more than anyone else in the room about the client’s approach, media messages and relationships, and the history of various business units.
Her team recently landed more than 30 media placements for a global product launch, and she routinely brings her clients’ subject matter experts to the pages of IT and government publications, even those that don’t often cover vendors. Under her direction, her team’s work won a coveted MARCOM Gold Award for strategic communications.
While a strong media contact list used to be a closely guarded secret, Casey has graciously shared her knowledge and access to a wide array of media, who she has invited to reveal the ins and outs of their jobs and coverage areas with the entire REQ team through a quarterly series of roundtables. She has also clinched major business media along with industry and government executives to appear as guests on a client’s podcast.
Casey’s work with govtech clients especially stands out. In this critical, yet often neglected niche market, Casey has built tremendous insight into how to secure visibility for her client experts. She has helped one senior executive secure and manage recurring columns in government trade publications and notable award wins, including the Fed100, FedScoop 50 Industry Leadership, Washington Exec’s Top Cloud Executives to Watch and WashingtonExec Chief Officer award. He has earned influencer status on BuzzSumo and praise from many government IT media executives, all through the work Casey and her team have done over the course of many years.
Outside of work, Casey gives back to both the professional and local community in a variety of volunteer positions. Casey is as hands-on in her advocacy and support as she is with her teams and clients.
She has been an active member in WWPR and PRSA for years, and supports Becky’s Fund where she did pro bono PR work for their Walk This Way fashion show to support their work to end domestic violence.
Casey handles an environment where much of her effort may not be actively recognized within her client’s company, yet she still brings passion, energy and excitement to every new challenge. She is the ideal person to work with in agency life, and her clients and teammates are better for her presence. Congratulations, Casey, for recognition that is well deserved. Now back to work!