REQ partnered with Miami Design District to boost awareness of and help position the newly developed Miami Design District as the preeminent Miami retail and cultural arts destination.
To get there, REQ led Search engine optimization (SEO), Search engine marketing (SEM), Digital advertising, Online reputation management (ORM). The program was built to sharpen positioning, raise visibility, and connect the brand with the audiences most likely to drive growth.
The work translated into measurable impact, including Top 10 rank in organic search results for 1,200+ keywords, 59% increase in conversion rate and 65% in cost-per-click for shopping campaigns, 114% view increase and 56% cost-per-view decrease for YouTube ads. Together, these results helped reinforce Miami Design District's momentum in the market.
