REQ partnered with HireRight as the company prepared for life as a newly public business, building a communications program that could increase visibility while supporting the compliance realities and scrutiny that come with an IPO. The work centered on strengthening HireRight's voice in conversations around hiring, screening, and workforce trends.
The engagement combined public relations, executive visibility, crisis communications preparation, award strategy, and creative content development. REQ helped the brand create thought leadership in unconventional ways, secure targeted interviews, place contributed content, and produce engaging assets that gave the communications team repeatable best practices.
Together, the program raised HireRight's profile and established a clearer market perspective around smarter hiring decisions. The result was a more visible brand presence supported by media opportunities, stronger owned content, and communications systems designed to scale with the business.
