EVHC

Introducing Alternative Health Insurance Plans to Employers

OUR GOAL

OUR GOAL

Drive leads for EVHC’s partially-self-funded health insurance plans and build the company’s thought leadership profile.

2,300% Google search leads increased over , year-over-year
800% Google search conversion rate increased over , year-over-year
126% LinkedIn leads increased , year-over-year

REQ partnered with EVHC to drive leads for EVHC’s partially-self-funded health insurance plans and build the company’s thought leadership profile.

To get there, REQ led Digital advertising, Search engine optimization (SEO), Email, Content strategy & development. The program was built to sharpen positioning, raise visibility, and connect the brand with the audiences most likely to drive growth.

The work translated into measurable impact, including Google search leads increased over 2,300%, year-over-year, Google search conversion rate increased over 800%, year-over-year, LinkedIn leads increased 126%, year-over-year. Together, these results helped reinforce EVHC's momentum in the market.

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