Cōpare

Reimagining a Weight Loss Brand for National Expansion

OUR GOAL

Rebrand EMP180 Weight Loss in anticipation of expansion across the United States.

100% alignment between coach and client goals

OUR ROLE

Brand strategy & identity

Naming

Website design & development (WordPress)

Go-to-market strategy

Content strategy & development

Email

Creative services

Brand strategy & identity

Build credibility and get your brand featured where it matters most.

Naming

Define your brand voice, positioning, and identity to stand out in your market.

Website design & development (WordPress)

Reach the right audience faster with targeted advertising that drives measurable results.

Go-to-market strategy

Improve search visibility and attract consistent organic traffic to your website.

Content strategy & development

Protect and strengthen your brand by managing reviews, mentions, and online perception.

Engage your audience and grow your community through strategic social media management.

Creative services

OUR APPROACH

Our team established a new position for the brand along with a revamped brand voice and brand story, resulting in a name change for the business: Cōpare.

The brand identity showcases the collaborative nature of successful partnerships by joining similar elements—pairing messaging, unifying colors, and bridging pieces together—to represent Cōpare’s harmony between coach and client.

Upon approval of the new name and identity, we brought the brand to life on Cōpare’s most important lead generator: the website. Built in WordPress, coparehealth.com embodies their programs, reflected in clean design, magnified messaging, and generously open space.

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WE HELP BRANDS OWN WHAT’S NEXT

Our integrated PR and digital campaigns build reputations, drive growth, and shape conversations that define markets. Let’s talk about how we can help you do the same.