Clever Care Health Plan

Providing Culturally Sensitive Medicare Options to Asian-American Communities

Launch Clever Care’s Medicare Advantage plan to Asian-American communities in Southern California.

Over 9% clickthrough rate (CTR)
Over 1,300 leads from digital advertising
Over 18 million impressions

REQ partnered with Clever Care Health Plan to launch Clever Care’s Medicare Advantage plan to Asian-American communities in Southern California.

To get there, REQ led Digital advertising, Creative services, Social media management, Analytics. The program was built to sharpen positioning, raise visibility, and connect the brand with the audiences most likely to drive growth.

The work translated into measurable impact, including Over 9% clickthrough rate (CTR), Over 1,300 leads from digital advertising, Over 18 million impressions. Together, these results helped reinforce Clever Care Health Plan's momentum in the market.

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