REQ partnered with SolarWinds to target a new market and raise awareness of SolarWinds products and services in the public sector.
To get there, REQ led B2G media relations Content development Survey support, B2G media relations, Content development, Survey support. The program was built to sharpen positioning, raise visibility, and connect the brand with the audiences most likely to drive growth.
The work translated into measurable impact, including Monthly placements in key industry publications (GCN, DLT, GovLoop, GTI, and SIGNAL) Averaging more than 75 stories in public sector IT publications, annually Widespread coverage around SolarWinds’ annual government cybersecurity survey, Monthly placements in key industry publications (GCN, DLT, GovLoop, GTI, and SIGNAL), Averaging more than 75 stories in public sector IT publications, annually. Together, these results helped reinforce SolarWinds's momentum in the market.
